Part5大公司的白鲸理论作者Marc Andreessen编辑Rework阅览室整理"There she blows,"was sung out from the mast-head."她吹在那里，“桅杆顶上传来歌声。"Where away?"demanded the captain“去哪儿？"船长问道。"Three points off the lee bow,sir."“离下风弓还有三分，长官。”"Raise up your wheel.Steady!""Steady,sir.""Mast-head ahoy!Do you see that whale now?"“桅杆头啊喂！你现在看到那条鲸鱼了吗？”"Ayay,sir!A shoal of Sperm Whales!There she blows!There she breaches!"“哎呀，先生！一群抹香鲸！她在那里吹气！她就在那里突破了！”"Sing out!sing out every time!"“唱出来！每次都大声唱！”"Ay Ay,sir!There she blows!there-there-THAR she blows-bowes-bo-o-Part5大公司的白鲸理论"How far off?""Two miles and a half.""Thunder and lightning!so near!Call all hands.""雷电交加！这么近！召集全体人员。”-J.Ross Browne's Etchings of a Whaling Cruize,1846一J.Ross Browne的《捕鲸巡航版画》，1846年There are times in the life of a startup when you have to deal with bigcompanies.在初创公司的生命周期中，有时你必须与大公司打交道。Maybe you're looking for a partnership or distribution deal.Perhaps you wantan investment.Sometimes you want a marketing or sales alliance.From time totime you need a big company's permission to do something.Or maybe a bigcompany has approached you and says it wants to buy your startup.也许您正在寻找合作伙伴或分销协议。也许您想要一项投资。有时您需要建立营销或销售联盟。有时你需要大公司的许可才能做某事。或者也许一家大公司已经联系您并表示想要收购您的初创公司。The most important thing you need to know going into any discussion orinteraction with a big company is that you're Captain Ahab,and the bigcompany is Moby Dick.在与大公司进行任何讨论或互动时，你需要知道的最重要的事情是你是亚哈船长，而大公司是白鲸。Part5大公司的白鲸理论"Scarcely had we proceeded two days on the sea,whenabout sunrise a great many Whales and other monsters ofthe sea,appeared.Among the former,one was of a mostmonstrous size...This came towards us,open-mouthed,raising the waves on all sides,and beating the sea beforehim into a foam."“我们在海上航行了两天，日出时分，出现了许多鲸鱼和其他海洋怪物。其中，其中一个体型最为巨大。它张着嘴朝我们走来，四面八方掀起波浪，将他面前的大海打一Tooke's Lucian,"The True History"一图克的卢西恩，《真实的历史》When Captain Ahab went in search of the great white whale Moby Dick,he hadabsolutely no idea whether he would find Moby Dick,whether Moby Dick wouldallow himself to be found,whether Moby Dick would try to immediately capsizethe ship or instead play cat and mouse,or whether Moby Dick was off matingwith his giant whale girlfriend.当亚哈船长去寻找大白鲸莫比迪克时，他完全不知道自己是否会找到莫比迪克，莫比·迪克是否会让自己被发现，莫比迪克是否会试图立即翻船或扮演猫的角色。和老鼠，或者莫比迪克是否正在与他的巨鲸女朋友交配。What happened was entirely up to Moby Dick.发生的事情完全取决于莫比迪克。And Captain Ahab would never be able explain to himself or anyone else whyMoby Dick would do whatever it was he'd do.亚哈船长永远无法向自己或任何人解释为什么莫比迪克会做他会做的事情。You're Captain Ahab,and the big company is Moby Dick.你是亚哈船长，而大公司是莫比迪克。Part5大公司的白鲸理论